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Growth Catalyst
2 weeks ago
We're on a mission to scale our lending volume, sharpen our brand voice, and make us one of Australia's most recognised and respected names in non-prime finance.
This is an opportunity to co-architect our growth strategy alongside the founder-CEO. Your remit spans brand, performance, retention, partnerships, and everything in between.
- Growth Strategy & Execution: Develop a multi-channel growth plan that drives measurable impact from TVC to TikTok.
- Brand Building: Craft bold, culturally resonant campaigns that cut through the noise and build trust at scale.
- Performance Marketing Mastery: Drive cost-efficient customer acquisition and obsess over funnel optimisation.
- Retention & Loyalty: Build lifecycle programs that keep customers coming back and drive up lifetime value.
- Team Leadership: Lead a high-performing, multi-disciplinary growth team – and help them do the best work of their careers.
- Ai & MarTech Innovation: Harness AI for creative, personalisation, and optimisation – always within compliance guardrails.
- E-commerce or Consumer Tech Pedigree: You've scaled brands that move fast and win customers, ideally outside traditional finance.
- Hands-on Leadership: Inspire in the boardroom and execute in the trenches.
- Data-driven Decision Making: Measure what matters and test relentlessly.
- Creative Storytelling: Make a brand resonate with real people.
- Agility: Thrive in fast-moving environments and adapt quickly to change.