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Digital Marketing Manager

2 weeks ago

Melbourne, Victoria, Australia ClearCompany Full time
About the Role

We are seeking a highly skilled Marketing & PR Manager to join our team at ClearCompany. As a key member of our marketing department, you will be responsible for developing and executing marketing strategies that drive brand awareness and lead generation.

Responsibilities

Your primary responsibilities will include:

  • Developing and implementing strategic marketing plans that align with our company's mission and goals.
  • Leading and executing high-priority marketing campaigns to drive brand awareness, lead generation, and audience engagement.
  • Managing our digital presence, including social media platforms, email marketing, and the website.
  • Building and maintaining strong relationships with media outlets, community partners, and education stakeholders to increase brand reach.
  • Creating compelling, audience-focused content that resonates with educators, schools, and other key audiences.
  • Analyzing marketing campaign performance and adjusting strategies based on data insights to improve outcomes.
  • Ensuring consistency in our messaging across all platforms, working collaboratively with internal teams.
  • Staying updated on the latest marketing trends and best practices to ensure we remain innovative and competitive.