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Visionary Leader for Brand Excellence

2 weeks ago

Melbourne, Victoria, Australia beBeeStrategic Full time $115,000 - $145,000
Job Title: Visionary Leader for Brand Excellence

Join a forward-thinking team where creativity meets innovation and strategy drives success. We're seeking a seasoned Strategy Director to shape the future of our clients' brands and drive business growth through innovative solutions.

About the Role:
As a key member of our team, you'll lead strategic thinking across integrated campaigns and brand experiences. You'll collaborate closely with stakeholders to identify challenges and growth opportunities, balancing daily strategy delivery with long-term vision for our clients' brands. By leading strategy across accounts and integrating insight-driven thinking into creative development, you'll help produce work with significant business impact.

Responsibilities:
• Shape strategic thinking across integrated campaigns and brand experiences
• Lead strategy for a portfolio of clients and collaborate on larger projects
• Build trusted stakeholder relationships with results-oriented strategies for brand growth
• Craft brand, communications, and channel strategies across various platforms
• Support new business efforts by identifying opportunities and contributing to pitches
• Stay updated on emerging trends to inform strategic recommendations
• Direct research and data analysis to uncover insights and build strategic foundations
• Develop and drive workshops and strategic sessions with clients
• Collaborate with creative teams to inspire insight-led creative ideas
• Conduct competitive, category, and cultural analysis to find white space opportunities
• Contribute to thought leadership and understanding of consumer and media landscapes
• Develop clear strategic documents, including KPIs and measurement plans
• Foster a positive team culture, mentoring junior strategists and collaborating across departments
• • The ideal candidate will have extensive strategy experience in creative agencies or consultancies, well-versed in developing communication architectures and brand plans, confident in autonomously guiding client strategies and campaigns, proven track record in insight-driven brand and campaign strategies, sharp strategic thinker adept from brand building to product acquisition, blends insight seeking and strategic thinking, aware of digital/cultural trends, effective presenter inspiring teams and stakeholders, builds strong collaborative relationships across teams and networks, simplifies complex obstacles into clear strategic directions, passionate about creative thinking and challenging conventions, knowledgeable in marketing science and up to date with best practices, proficient in measurement tools and defining success metrics, contributed to award-winning campaigns and compelling case studies.

Benefits:
We offer a comprehensive Wholeself program supporting physical, mindful, and financial wellbeing, a creative, lively, and rewarding office environment where people love working with each other, supported by our Publicis Liberté flexibility approach —