Senior Digital Search Campaign Manager

2 weeks ago

Melbourne, Victoria, Australia beBeeDigital Full time $80,000 - $85,000
High-Impact Leadership Role: Digital Search Campaign ManagerThis role is ideal for a seasoned professional in digital search campaigns who wants to take their skills to the next level. You will lead a team to ensure seamless integration with client search campaigns.Key Responsibilities:
  • Manage digital search campaigns from start to finish, including placement, testing, tracking, and reporting.
  • Understand best practices and processes to maintain a top-notch paid search product.
  • Monitor and enable high performance by applying innovative solutions and adopting new technologies.
  • Partner with stakeholders to contribute to industry-wide thought leadership and identify opportunities for growth.
  • Collaborate with internal and external stakeholders to build and maintain strong relationships.
  • Lead and drive a robust testing framework to optimize campaign results.
  • Forecast paid search media metrics against current performance and client objectives.
  • Provide expert insights on clients' businesses, industries, competitors, key drivers, and environments to identify opportunities for growth.
  • Maximize client retention and growth while effectively communicating status updates, resourcing changes, and deadlines.
  • Serve as a trusted advisor to clients on media-related matters, providing expert insights on their industries, competitors, and key drivers.
  • Leads and manages client meetings/daily WIPs and updates, ensuring campaigns and market updates include action items.
  • Responsible for building goals and managing 30-60-90 day plans for team members.
  • Ensure appropriate leave planning of the team and set expectations internally and with the client.
  • Work toward achieving zero errors/write-offs across the organization.
  • Develop an open communication environment within the team and keep them informed about changes, updates in policies/procedures, etc.
  • Motivate the team to exceed client expectations and produce high-quality work.
  • Takes ownership of the team's quality of work and success.
  • Manages workflow and resource allocation effectively.
  • Provides support and guidance to team members to help them learn best practices.
  • Works closely with directors to manage and develop team members' careers through coaching and feedback.
  • Holds career progression meetings with team members alongside directors and helps create development plans.
  • Effectively handles difficult conversations, views them as opportunities, reads situations quickly, and resolves disputes fairly.
  • Owns invoicing responsibilities for the team and promptly addresses any issues that may arise.
  • Ensures accurate financial tracking processes, including PO numbers, MBA trackers, value trackers, etc.
  • Tracks all pre-bill invoices accurately and consistently.
  • Communicates and resolves financial/billing issues with clients while maintaining healthy relationships.

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