
Digital Content Strategist
2 weeks ago
Perth Airport is a major hub connecting people, businesses and communities in Western Australia to the rest of the world.
Operating 24/7 throughout the year, Perth Airport plays a significant role in providing economic, social and cultural benefits to West Australians.
To support our airline partners and deliver an improved customer experience, we are investing heavily in new infrastructure projects.
These initiatives will include expanding T1 International, building new domestic terminal facilities, a parallel runway and multi-storey car parks.
The Perth Airport estate covers over 2100 hectares and has developed a portfolio of existing industrial premises and vacant land holdings.
We cater to a diverse community, play a vital role in strengthening cultural, family and social bonds, and support business, tourism and leisure travel.
Our digital operations team seeks a Digital Producer & eCommerce Manager to drive the performance, publishing and optimisation of our core websites.
Key Responsibilities:- Manage daily digital operations, ensuring accuracy, consistency and user-centric design.
- Build, publish and optimise a wide range of digital content including blog posts, landing pages, product updates and campaign assets.
- Coordinate with internal teams and external vendors to deliver updates, resolve issues and enhance platform performance.
- Support the delivery and optimisation of our Digital Marketplace and online parking booking platforms.
- Assist with the planning and execution of digital campaigns, A/B tests, and personalised experiences.
- Ensure all content meets our brand guidelines, website style guide, SEO practices and accessibility standards.
- Contribute to continuous improvement initiatives, including SEO enhancements, governance processes and digital platform enhancements.
As a key member of our digital operations team, you will be responsible for:
Requirements:- Experience in using CMS and eCommerce platforms (previous Sitecore and Salesforce Commerce Cloud experience highly regarded).
- Technical proficiency in SEO, with an understanding of site structure, schema markup and indexing principles.
- Confidence in configuring and deploying A/B tests and personalisation rules using digital optimisation tools.
- Skilled in using Google Analytics (GA4 preferred) to track performance and inform improvements.
- A sound understanding of UX and design principles, with a focus on delivering high-quality, user-friendly content.
- Collaborative and communicative, able to build strong relationships and prioritise stakeholder needs.
- Organised and detail-focused, with strong time management skills and the ability to adapt to shifting priorities.
We offer a dynamic and supportive team culture, a contemporary workplace with great facilities and a modern approach to work/life integration. Our competitive remuneration package comes with additional company benefits, including free parking.
At Perth Airport, we are committed to building an equitable and diverse workforce representative of the community we serve. We encourage and welcome applications from all communities and backgrounds.
Doing the right thing by the planet and future generations is important to us. We place a strong emphasis on embedding sustainability throughout our business strategy and operations.
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