Product Marketing Strategist

1 week ago

Sydney, New South Wales, Australia beBeeMarketing Full time $140,000 - $180,000
Director of Product Marketing Role

This position involves leading the development and execution of marketing strategies that connect product value to healthcare provider, patient, and client needs.

  • Develop compelling product positioning and messaging to resonate with target audiences, align with market trends, and drive business outcomes.
  • Own and execute product marketing strategy to support new product launches and feature enhancements, ensuring awareness through adoption and retention.
  • Build strong relationships with internal teams to gain expertise on partner needs, business insights, and market trends for effective marketing programs.

The ideal candidate has 7+ years of B2B product marketing experience, preferably in healthcare or health technology, with a strong analytical mindset, excellent written and verbal communication skills, and ability to thrive in a fast-paced environment.

Key Responsibilities:
  • Leads go-to-market strategies that connect product value to customer needs
  • Develops and executes product marketing plans to support new product launches
  • Collaborates with internal teams to build effective marketing programs

Required qualifications include 7+ years of B2B product marketing experience, experience in planning and executing product marketing strategies, strong project management and organizational skills, and excellent written and verbal communication skills.

A competitive compensation package, including benefits such as medical, dental, vision, life, and short-term disability insurance, is offered. Additionally, the company provides a supportive and progressive work environment.

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