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Strategic Brand Developer
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A Brand Manager is responsible for developing and executing strategies to strengthen a brand's positioning and drive growth. The role involves analyzing market insights and trends, developing and executing marketing plans, ensuring consistent brand messaging, and collaborating with cross-functional teams to deliver business results.
">Key Responsibilities:">- Develop and execute long-term strategic vision for the brand.">
- Lead integrated, cross-functional teams focused on consumer needs and insight to drive the brand forward and impact overall brand & business growth.">
- Partner with product team, merchandising, marketplace, and in-market teams to ensure product & consumer are at the forefront of all strategic planning and execution.">
- Enhance current portfolio and improve in-market and business performance through brand planning.">
- Work with sales team to define brands and ensure adequate sales materials and promotional schedules/activations are in place to enhance brands.">
- Champion brands within the organisation, driving brand education/profile, upholding alignment to core brand proposition, and driving brand equity.">
- Drive brand-related NPD with overall responsibility for new lines in market including launch, activation, and range support through retailer review periods.">
- Develop and execute annual marketing plans with agencies.">
- Manage monthly and overall annual marketing budgets to ensure all activities come within budget.">
- Bachelor's degree in Business, Marketing, or Commerce.">
- 3-5 years FMCG marketing experience ideally.">
- Experience across NPD and Innovation with FMCG.">
- Track record in Brand Marketing with Strong Commercial Acumen.">
- Strong Project Management Skills.">
- Proven ability to lead across advertising and storytelling, preferably within the packaged goods industry, and drive the NPD pipeline.">
- Opportunity to join a well-known and loved FMCG brand.">
- Very Competitive Salary and Growth Opportunities.">
- Great work flexibility.">
- A supportive, fun, and collaborative working environment.">
Join our team as a Brand Manager and be responsible for driving the growth and success of our brand. If you have a passion for marketing and a keen eye for detail, this could be the perfect opportunity for you.
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