Marketing Campaign Coordinator

3 weeks ago

Sydney, New South Wales, Australia Stopgap Full time

About Stopgap

Stopgap is an innovative travel company dedicated to designing luxury and discovery experiences for its guests. We are seeking a seasoned Marketing Specialist to drive the development and execution of captivating marketing campaigns, content, and programs.

The Role

  • Support the creation and delivery of key marketing materials, including brochures, advertising, flyers, blogs, advertorials, videos, TVCs, eDMs, and digital/social media ads.
  • Support global marketing initiatives by developing master assets for regional adaptation.
  • Utilise market trends and competitors to shape marketing strategies, promotions, and special offers.
  • Track, measure, and evaluate sales and campaign performance, delivering insights and recommendations to enhance future marketing plans.
  • Oversee the execution of comprehensive marketing plans across Australia and New Zealand, ensuring a consistent brand presence across all channels.
  • Collaborate with in-house teams and external agencies to produce engaging marketing content and programs.
  • Contribute to integrated advertising campaigns by crafting content for press releases, TV commercials, advertising, eDMs, social media, and travel materials.
  • Develop presentations and create key assets for events.
  • Create content for social and video teams to support marketing campaigns, working closely with content production teams.

About You

  • A minimum of 4 years of experience in a similar role.
  • Industry knowledge and experience in travel, cruising, automotive, hospitality, and aged care ideally within Australia and from either client-side or agency.
  • Exceptional communication skills, with a proven ability to collaborate across cross-functional teams.
  • Thrive in a dynamic, fast-paced environment with strong organisational and multitasking abilities.
  • Experience in developing content and tailoring messaging across various platforms and channels.
  • Strong analytical mindset with the ability to leverage data to optimise marketing plans.
  • Must be open to 4 days in the office.

If you're passionate about travel and have a track record of creating impactful marketing programs, we want to hear from you.

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