Digital Marketing Specialist

3 weeks ago

Sydney, New South Wales, Australia F45 Training Full time
About F45 Training

F45 Training is a leading global fitness community that specializes in high-intensity group workouts. Our mission is to provide our members with a premium workout experience and help them discover their inner athlete.

Job Overview

We are seeking an experienced Digital Marketing Specialist to join our team as a Social Media Coordinator. In this role, you will be responsible for planning, implementing, and managing our social media presence across multiple global platforms.

Key Responsibilities
  • Manage and edit content across multiple social media platforms, including Instagram, Facebook, X, TikTok, and LinkedIn.
  • Develop briefs for content creation with our creative and design teams for larger projects.
  • Plan, create, and implement our social media strategies across the brands.
  • Uphold community management best practices and engage with audiences across all brand channels.
  • Identify insights and social media trends of campaigns through data analytics.
  • Monitor, engage, and grow our online communities through best-practice community management.
  • Monitor company brand consistency, customer engagement, web traffic of social media campaigns.
  • Monitor and analyze competitor social media communities and social channels.
  • Manage projects adhering to the social media strategy and overall digital marketing strategy.
  • Uphold the company's brand voice and increase brand awareness through impactful storytelling.
  • Work with Director of Content/VP Marketing on KOL and Influencer Strategies to develop always-on creator content.
Requirements
  • A background in fitness and passion for functional fitness and pilates.
  • 1-3 years of experience in social media management and community engagement.
  • A demonstrated track record of growing engaged audiences on organic social channels.
  • A knack for evaluating social media analytics and adapting strategies and tactics based on insights.
  • Possesses excellent verbal and written communication skills - as well as some ability to create visuals, videos, etc.
  • Able to work individually or in a team environment.
  • Online marketing and/or copywriting experience a plus.
  • Possesses outstanding organizational skills and the ability to handle multiple projects simultaneously while meeting deadlines.
Benefits
  • F45 Training offers a competitive salary, ranging from $65,000 to $85,000 per annum, based on experience.
  • Casual dress and laid-back work environment.
  • Fun, fitness, and health-oriented environment.

F45 Training is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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