Expert Sustainability Storyteller

2 weeks ago

Melbourne, Victoria, Australia beBeeSustainability Full time $90,000 - $120,000
Job Description:

Digital companies seek a seasoned Sustainability Content Manager for a freelance, remote role. This content strategist specializes in LinkedIn and sustainability content strategy for B2B technology brands.

In this position, you'll lead the development of content strategies that position clients as thought leaders in sustainability and technology, focusing particularly on LinkedIn as a primary channel. You will shape narratives that engage enterprise audiences, communicate environmental, social, and governance (ESG) impact, and drive measurable marketing outcomes.

This is a strategic, high-impact role for someone who understands both the content needs of B2B technology companies and the nuances of sustainability storytelling in today's evolving digital landscape.

  • Develop and execute content strategies focused on LinkedIn and sustainability communications for B2B technology clients.
  • Manage content calendars tailored to LinkedIn, aligning with marketing goals, product launches, and ESG milestones.
  • Lead creation of thought leadership and campaign content, including whitepapers, blog articles, executive posts, ESG reports, infographics, and web copy.
  • Collaborate closely with ESG, product, and marketing stakeholders to ensure alignment with sustainability frameworks.
  • Translate complex technical and environmental topics into accessible, engaging content for enterprise decision-makers.
  • Analyze content performance on LinkedIn and across digital channels, refining strategies based on engagement and conversion metrics.
  • Ensure all messaging supports brand positioning, compliance, and communication best practices.

Requirements:

The ideal candidate has previous content strategy roles with proven success in B2B tech and sustainability communications. They should possess strong experience developing and managing LinkedIn content strategies for corporate or executive brands. Excellent writing and editing skills are essential, along with the ability to simplify complex ESG or technical topics.

Familiarity with sustainability disclosure standards and enterprise communications is required. Proficiency with content planning tools, SEO, analytics platforms, and digital storytelling is also necessary. The successful candidate is a collaborative, strategic thinker comfortable working across teams and time zones.

Employment Type: Temporary

Industry: IT Services and IT Consulting

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