
Digital Campaign Leader
6 days ago
- Analyze business objectives to develop and execute comprehensive digital campaign strategies that align with organizational goals.
- Collaborate with a cross-functional team comprising content creators, copywriters, and marketing stakeholders to conceptualize and implement successful campaigns.
- Lead Agile project management methodologies including daily stand-ups, showcases, and retrospective meetings.
- Estimate, prioritize, and manage tasks for the team ensuring timely completion and meeting stakeholder expectations.
- Maintain effective stakeholder communication, coordinate feedback and approvals, and proactively address any arising issues or risks.
- Monitor team performance metrics at regular intervals and ensure transparent progress visibility.
- Optimize resource utilization and streamline processes as needed.
Required Skills and Qualifications:
- At least 4 years of IT experience with a minimum of 2 years in online digital or digital marketing.
- Digital marketing related certifications.
- Familiarity with Adobe Experience Manager or Adobe Marketing suite platforms.
- Holding a Certified Scrum Master certification.
Key Responsibilities:
- Analyze and assess existing products and services to identify opportunities for growth through new campaigns and product launches.
- Implement changes and updates to optimize customer engagement and drive business results.
- Identify areas for improvement within current operations and collaborate with stakeholders to devise solutions.
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