
Leisure Marketing Specialist
1 week ago
RACV is a leading organisation with a broader presence beyond roadside assistance and insurance.
We have a significant portfolio of leisure products, including resorts, and are one of the biggest installers of solar energy in Victoria.
Our team is responsible for developing and delivering strategic marketing plans across our leisure portfolio.
This includes proposition development, marketing strategy optimisation, and member and customer engagement.
You will work closely with our resorts, building strong relationships as the main point of contact.
Leading a small team, you will work across campaigns strategies and tactics.
Your key responsibilities will include:
- Planning and delivery of leisure marketing campaigns across resorts
- Demonstrating creative excellence and generating effective outcomes across all communication mediums
- Effectively managing allocated resources to achieve targets
- Realising tangible business improvement opportunities
To succeed in this role, you will need:
- Bachelor degree in business or marketing
- 5+ years experience in campaign management, including through-the-line mediums
- Prior experience working in hotels or travel highly desirable
- Ability to work in a fast-paced environment while maintaining strong attention to detail
We offer a range of benefits, including flexible full-time work environment, generous discounts on home and car insurance policies, and membership discounts.
The ideal candidate will be a skilled marketer who can develop and deliver successful campaigns, build strong relationships with our resort teams, and drive business growth.
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