Digital Campaign Strategist

2 days ago

Sydney, New South Wales, Australia beBeeManager Full time $90,000 - $120,000
Key Accountabilities

As a Digital Activation Manager, you will be accountable for the end-to-end delivery of campaigns across your account. This includes managing digital brief responses, work-in-progress (WIP) reports, business and quarterly reviews, reporting, and campaign performance.

You will ensure the performance of client campaigns and align them with their business objectives. Additionally, you will build strong relationships with clients and develop junior team members through coaching and management.

The role involves close collaboration with internal teams and clients to develop future-focused testing and optimization roadmaps. You will have experience working in-platform across DV360 & TradeDesk and possess strong client servicing skills.

  • Manage and optimize digital campaigns across programmatic and display channels.
  • Develop and grow relationships with clients and client teams.
  • Oversee the execution and optimization of digital programs and campaigns.
  • Collaborate with directors to handle client WIP and reporting meetings.
Ideal Skills and Experience

Experience in implementing digital campaigns, preferably in a marketing agency, is preferred. Strong expertise in DV360 & TradeDesk is essential. Experience with paid search and paid social channels is advantageous but not necessary.

Strong project management skills are required, along with the ability to guide a team and manage individual task lists concurrently.

Ability to articulate media strategy into performance media solutions and accountability for achieving performance targets.

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