
Global Partnership Marketing Director
1 day ago
The role of Senior Global Partner Marketing Manager involves shaping and delivering global marketing initiatives within the partner community.
Key to this position is a proven ability to drive customer growth through marketing programs, providing strategic leadership across the Convert & Penetrate marketing function.
This involves bringing an insight-led, partner-first perspective to inform campaign direction, acting as a trusted advisor to senior stakeholders across Marketing, Sales, and Regional GTM teams.
Responsibilities include leading the strategic direction of the Convert & Penetrate partner marketing stream, ensuring all initiatives align with the global partner journey, commercial priorities, and long-term growth strategy.
Additionally, the role requires owning the global marketing framework for Convert & Penetrate, setting guiding principles, campaign architecture, and performance expectations.
As a senior strategic advisor, you will align global objectives with market realities, influence prioritization, and ensure integrated execution across multiple functions and geographies.
Furthermore, you will drive cross-functional orchestration between Marketing, Sales, Product Marketing, Enablement, and Revenue teams to ensure global campaigns are cohesive, insight-led, and optimized for commercial impact.
Championing innovation and scalability in partner marketing involves inventing new approaches, tools, and plays that can be replicated globally while accommodating regional nuance.
Finally, the role requires working closely with channel owners to lead experimentation strategy and campaign testing, ensuring robust campaign insights and reporting at a senior level on the commercial outcomes of the Convert & Penetrate program.
Required Skills & Qualifications- 8 years' marketing experience in a high-growth environment
- Experience of accounting/fintech and/or B2B marketing desirable
- Demonstrated experience contributing to global marketing strategies and leading cross-regional initiatives
- Familiarity with journey-based marketing frameworks, lifecycle planning, and performance measurement in a partner-led growth context
- A strategic B2B marketer with a proven ability to drive customer growth through marketing programs
- Commercial and customer-centric, with a strong understanding of partner lifecycle dynamics and channel strategy
- Analytical and insight-led, focused on experimentation-led optimisation
- A natural collaborator and communicator, able to build trust and influence across cross-functional teams and senior stakeholders
- Proactive, adaptable, and delivery-focused—able to manage competing priorities in a fast-paced, global environment
- Curious, experimental, and innovation-oriented—always seeking new ways to unlock value and improve performance through marketing
We offer a competitive salary, comprehensive benefits package, and opportunities for career development and growth.
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