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Performance Marketing Strategist
3 weeks ago
About the Role:
We are seeking a skilled Performance Marketing Strategist to lead our team's performance marketing efforts, driving traffic, conversions, and revenue across social media ads, SEO, and PPC channels.
- • Develop and execute a comprehensive performance marketing strategy that optimizes campaign performance and enhances user experience.
- • Manage and optimize paid social media campaigns on platforms like Instagram, Facebook, TikTok, and Pinterest, ensuring alignment with brand voice and target audience.
- • Oversee on-page and off-page SEO strategies to improve organic search rankings, drive website traffic, and enhance user experience.
- • Plan, execute, and optimize PPC campaigns on platforms like Google Ads and Bing Ads, focusing on ROI and cost-per-acquisition (CPA) goals.
- • Analyze campaign performance using tools like Triple Whale, Google Analytics, Facebook Ads Manager, and SEMrush, providing actionable insights and regular reports to stakeholders.
Key Responsibilities:
The ideal candidate will have expertise in developing and executing data-driven performance marketing strategies and managing cross-functional teams. Strong analytical and problem-solving skills, along with excellent communication and project management abilities, are essential for this role.
Requirements:
- • 3+ years of experience in performance marketing, preferably in a leadership or strategic role.
- • Proven track record of delivering high-impact marketing campaigns with measurable results.
- • In-depth knowledge of social media advertising, SEO, and PPC principles and best practices.
- • Strong analytical and data analysis skills, with proficiency in tools like Google Analytics and SEMrush.
- • Excellent communication, project management, and team leadership skills.
What We Offer:
Our company offers a competitive salary, comprehensive benefits package, and opportunities for professional growth and development.
How to Apply:
If you're a motivated and experienced performance marketing strategist looking for a new challenge, please submit your resume and cover letter.
