Skincare Influencer Marketing Specialist

2 weeks ago

Melbourne, Victoria, Australia beBeeInfluencer Full time $80,000 - $120,000
Influencer Marketing Strategist

Are you passionate about building strong online relationships and staying up-to-date with the latest beauty trends? Do you have a knack for developing and executing influencer marketing strategies that drive results?

This role is perfect for someone who wants to take their career to the next level and make a real impact in the world of skincare.

  • Job Description:
  • We're seeking a highly motivated Influencer Marketing Strategist to lead our influencer marketing initiatives and drive collaboration with nano, micro, and macro influencers across platforms to amplify our brand presence, drive consumer engagement, and deliver results-driven campaigns.
  • The ideal candidate will have 2+ years of experience in influencer marketing, preferably in skincare or beauty, and a strong understanding of social media platforms and content trends.
  • Key Responsibilities:
  • Develop and execute influencer marketing strategies aligned with brand goals.
  • Negotiate contracts, manage budgets, and oversee deliverable timelines.
  • Manage relationships with influencers and agencies, acting as the key point of contact.
  • Collaborate with social media, content, PR, and product teams to align messaging.
  • Plan and execute social campaigns and influencer activations around product launches and events.
  • Monitor, analyze, and report on influencer campaign performance (reach, engagement, conversions).
  • Stay up-to-date with influencer and skincare industry trends to inform future campaigns.
  • Requirements:
  • 2+ years of experience in influencer marketing, preferably in skincare or beauty.
  • Bachelor's degree in Marketing, Communications, or related field.
  • Strong knowledge of social media platforms and content trends.
  • Excellent communication, negotiation, and relationship-building skills.
  • Proficiency in influencer platforms/tools and data-driven campaign analysis.
  • Passion for skincare and understanding of brand aesthetics.
  • Creative, detail-oriented, and able to multitask in a fast-paced environment.

What We Offer:

A dynamic work environment, opportunities for growth and development, and a chance to work with a talented team of professionals who share your passion for skincare and influencer marketing.

About Our Company:

We are a leading independent health, wellness, and beauty company headquartered in Melbourne. With a team of over 1,000 dedicated professionals, we are committed to delivering affordable and innovative solutions that enhance the well-being of our customers.

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