Performance Director
1 week ago
About GroupM Nexus
GroupM Nexus is the world's leading global media performance organization that unites GroupM Practices (search, social, programmatic, ad-ops, commerce) and Solutions (Finecast, Xaxis, Sightline and Goat) into a single unit. Our global organization will be underpinned by a new cross-channel performance platform, AI, and international delivery hubs to set new benchmarks for innovation, effectiveness, and efficiency for GroupM's agencies and clients.
We have a clear vision for our business, to lead the next era of media performance. We believe that this spans how we make advertising work better for our people, our planet, our communities, and our clients. Our Nexus mission statement is to place transformative technology at the centre of human experiences. We'll achieve this by connecting our technology, talent, and thinking.
Role Outline
The Performance Director oversees and coordinates the delivery across a team of biddable experts. You will manage all operations, from ensuring quality implementation planning to improving operational efficiency and delivery, to acting as a senior consultant to clients for their activation and performance management.
This role includes taking accountability for talent management, including reviews, training, coaching, performance management, and recruitment. You will work closely with other directors to support national initiatives designed to improve key indicators.
Key Relationships
• Collaborating closely with internal teams
• Establishing strong relationships with relevant media, data, and technology partners
• Foster deep trust and understanding with agency client teams
• Contribute to great teamwork in your immediate team
What You Should Spend Your Time Doing
People - 40% of your time
• Oversee team workflow, dealing with issues as they arise to a satisfactory resolution
• Ensure your team is adequately trained, resourced, motivated, and engaged to deliver on campaign requirements
• Conduct regular 1-2-1s with your team, providing leadership and modelling our behaviours at all times
Product - 30% of your time
• Help define and deliver best practice, supervising your team's output and intervening where necessary
• Contribute to product development and direction, leveraging vendors and partners to achieve this
• Anticipate future challenges, trends, and changes to both your clients and our industry, proactively forming a view of strategies to mitigate risk and create opportunity
Client - 15% of your time
• Lead key client relationships as it relates to implementation planning & buying, ensuring team output is to the required standard
• Be the voice of GroupM Nexus initiatives with your teams and your clients, driving best practice and innovation
• Navigate the complex media, technology, and data landscape, providing counsel and support to both your team and clients
• Elevates both team and client thinking through expert opinion and leadership, including tackling sensitive conversations with confidence
Commercial - 15% of your time
• Responsible for the overall delivery of client investment, with flawless accuracy across all aspects
• Identify commercial opportunities with the ability to make a compelling case for their inclusion
• Provide robust and accurate internal forecasting, both across client investment and for required resources to manage campaign delivery
What Makes a Great Performance Director
• Attention to detail: monitoring the quality and accuracy of your own work, and that of others
• Organisation: manages expectations across all stakeholders, sets clear priorities
• Team & collaboration: assumes extra responsibilities to facilitate the achievement of team goals
• Communication: effectively communicates business objectives, issues, and outcomes clearly, applies strategic thinking
• Analytical: recognises causes & consequences of actions and events that are not readily apparent
• Flexibility: recognises changing circumstances quickly and proactively implements successful action plans across team
• Proactivity/taking the initiative: consistently contributes to improve work methods, outcomes, and team performance
• Problem solving: identifies root problems and proactively implements solutions, acts to minimise risk across all implementation processes and procedures
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