Senior Media Strategist

2 weeks ago

Sydney, New South Wales, Australia beBeeStrategic Full time $150,000

Drive Strategic Excellence

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The role of a senior-level media strategist is to develop and execute innovative solutions that drive business growth. The successful candidate will bring a deep understanding of the consumer and be confident in crafting compelling campaigns that deliver results.

Key Responsibilities:
  • Provide the overall strategic direction for clients, ensuring alignment with their business objectives.
  • Build strong working relationships with internal stakeholders, partners, and clients, fostering a collaborative environment that drives success.
  • Apply a deep understanding of the consumer, leveraging research and data to inform communication strategies that resonate with target audiences.
  • Translate consumer insights into actionable, fact-based, communication strategies that drive engagement and conversion.
  • Deliver innovative and proactive solutions in problem-solving, identifying opportunities for growth and improvement.
  • Create the vision and strategy, inspiring others to work towards a common goal.
  • Deliver excellence in strategic thought leadership, staying ahead of industry trends and best practices.
Qualifications:
  • Proficiency in utilizing the 'CX suite' including CX tracker, Touchpoints, CX tool, and client data hubs where available.
  • Ability to leverage traditional (e.g. Roy Morgan, AQX) and new (e.g. Socialtools, Netbase) tools effectively to supplement research.
  • Extract genuine, relevant insights from multiple, complex data sources and articulate them in a provocative, engaging way.

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