Strategic Campaigns Professional

2 days ago

Sydney, New South Wales, Australia beBeeFundraiser Full time $100,000 - $120,000
About This Role

This position involves overseeing and executing plans to grow supporter bases, deepen loyalty, and boost revenue and profitability through peer-to-peer fundraising campaigns.

Main Responsibilities
  • Develop strategic plans for annual campaigns to achieve revenue growth and improve profitability
  • Utilize data insights to inform campaign strategies and tactics
  • Conduct experiments with new propositions, brand extensions, and channel approaches to enhance return on investment
  • Collaborate with interstate counterparts to share best practices and pursue national efficiencies
Key Performance Indicators
  1. Manage and deliver successful peer-to-peer fundraising campaigns
  2. Develop and implement annual campaign plans to drive revenue growth and profitability
  3. Analyze data insights to direct campaign strategies and tactics
  4. Experiment with new propositions, brand extensions, and channel approaches to improve ROI
  5. Collaborate with interstate teams to share knowledge and optimize processes
Requirements
  • Relevant tertiary qualifications or equivalent experience in fundraising strategy
  • Able to multitask in a fast-paced environment across multiple projects
  • Well-developed planning, implementation, and reporting skills
  • Able to coordinate multiple projects, work under pressure, and meet deadlines
Preferred Qualifications
  • Experience with Office 365
  • Proficiency in web analytics (Google Analytics)
  • Background in peer-to-peer fundraising and digital marketing, especially social media

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