Chief Brand Strategist

4 days ago

Brisbane, Queensland, Australia beBeeBrand Full time $95,000 - $110,000

Dynamic Brand Leadership Opportunity


We are seeking a visionary Brand Manager to spearhead the development and execution of strategic brand initiatives that drive growth and success in the market.

Key Responsibilities:

  • Develop and execute strategies to position the brand for growth
  • Design and supervise brand and media content such as press releases, artwork, print and digital media
  • Conduct market research and analysis to identify emerging trends, consumer insights and competitive landscapes
  • Monitor performance of the brand through KPIs
  • Achieve profit targets, timelines and budgets
  • Oversee product launches, field days, campaigns and promotional events
  • Assist with design of retail packaging and creation of in-store marketing displays
  • Work with advertising agencies and media outlets to manage the brand's campaigns
  • Cultivate, maintain and grow the brand's affiliations and partnerships
  • Collaborate with internal teams, including Exec Leadership Team, Marketing, Product Development and Sales, to ensure brand consistency
  • Maintain contact with vendors and distributors for critical input on improving product design and implementation
  • Manage Marketing Executives working for the brand

Requirements:

- Previous experience in brand management or related field, with a focus on media relations and event coordination ideal

- Strong understanding of news and current events media landscape across radio, television, print, podcasts and online platforms

- Results-oriented with track record of driving successful brand initiatives and campaigns

- Ability to build and maintain relationships with all stakeholders, including media professionals and industry partners

- Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment

- Creative thinking and problem-solving skills, with a strategic approach to brand promotion and cross-advertising initiatives

- Proficiency in copywriting and content creation, with attention to detail and brand consistency

What We Offer:

- Exciting opportunity to make this role your own

- Opportunities for further growth

- Work for a business that looks after its people and cares about what it does

About Us:

This company is a world leader in their field and is driven by their values. They pride themselves on exceptional customer service and offer opportunities for growth.

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