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Digital Content Specialist

2 months ago

Melbourne, Victoria, Australia Bunnings Full time
About the Role

We are seeking a highly skilled Web Content Coordinator to join our Marketing team at Bunnings. As a key member of our team, you will be responsible for supporting the creation, planning, scheduling, curating, and editing of content for Bunnings' websites across Australia and New Zealand.

Key Responsibilities
  • Edit, publish, and promote digital content across Bunnings' digital ecosystem, including consumer, commercial, and house brands.
  • Research, edit, and provide insights while collaborating with internal and external agencies and suppliers.
  • Uphold publishing standards and execute the Bunnings brand and digital style guide across all digital content.
  • Publish content using the content management system (CMS) accurately and timely.
  • Review and edit website pages, including store information, D.I.Y. content, campaign content, services information, and product information.
  • Collaborate with the Content team and third parties to publish and update high-quality, engaging digital content.
  • Coordinate information from relevant departments for new content publication.
  • Contribute to customer journey mapping and wireframe creation for campaigns.
  • Optimise digital content with the Search Management team before launch.
  • Promote services, products, and campaigns throughout the year.
  • Identify and update website content to keep it accurate and up-to-date.
  • Represent the Web Content team in stakeholder meetings, articulating the website's role in the customer journey.
  • Analyse insights and trends to enhance customer engagement.
  • Assist in status reporting on digital projects.
  • React to content publication needs in a 7-day retail environment.
  • Communicate website maintenance and changes to all relevant stakeholders.
About You

You will be a passionate marketer with excellent time management, communication, and stakeholder management skills. You will also be tertiary qualified in Digital Marketing, Marketing, Communications, or a related discipline.

We are looking for someone who is flexible with working hours, as they can be spread across the full 7 days in a week. Ideally, you will have hands-on expertise with website content management platforms (Sitecore preferred) and digital marketing, content creation, and retail experience.

We strive to ensure everyone is treated fairly and our team are committed to supporting you at any stage of your recruitment journey. If you require an adjustment, please let us know and we can provide the most appropriate support for you.

What We Offer
  • A flexible and informal work environment that helps bring balance between work and home.
  • Team discount at Bunnings, OnePass, and with other Wesfarmers retailers, including Kmart, Target, Officeworks, and Catch.
  • Discounts from corporate partners, such as private health insurance, gyms, car rental, and cost-price food and drinks at our Bunnings café.
  • 12 weeks paid parental leave, regardless of gender, annual flu vaccinations, and health checks.
  • The opportunity to create a real difference in your local community and environment.