Head Of Brand Growth

2 weeks ago

Sydney, New South Wales, Australia beBeeMarketer Full time $180,000 - $200,000

Marketing Leadership Opportunity

We are seeking an experienced marketing leader to shape our B2C Fintech strategy, drive customer acquisition, and lead a high-performing team.

Key Responsibilities

  • Develop and execute a comprehensive marketing strategy to accelerate growth and strengthen brand equity.
  • Lead integrated performance marketing campaigns across paid search, social media, display, SEO, and programmatic channels.
  • Drive marketing automation, email campaigns, and customer engagement initiatives to boost lifecycle value.
  • Analyse customer and campaign data to inform decision-making, optimise ROI, and deliver on key performance indicators.
  • Oversee public relations, media relations, and brand storytelling to enhance market visibility and credibility.
  • Lead and develop a multi-disciplinary marketing team in a fast-paced, digital-first environment.

About the Ideal Candidate

  • Senior hands-on marketing leadership experience in high-growth B2C, start-up, or scale-up environments.
  • Proven track record in customer acquisition, performance marketing, and growth strategies.
  • Strong expertise in CRM, marketing automation, and digital channels.
  • Commercially savvy with the ability to balance strategy and execution.
  • Data-driven mindset with strong analytical skills.
  • Curious, resourceful, and comfortable testing new ideas.
  • Exceptional leadership skills with experience managing large, cross-functional teams.

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