Digital Marketing Strategist

1 month ago


North Melbourne, Victoria, Australia Country Road Group Full time
About the Role

We are seeking a Digital Marketing Specialist to support our central Digital Marketing and Loyalty teams in developing and executing the brand's digital marketing strategy. This role will ensure the Politix brand's digital needs are met across all channels, driving results in paid, owned, and earned media.

Key Accountabilities
  • Work closely with the Head of Marketing to coordinate the overall marketing strategy.
  • Support the Digital Marketing team in Customer and Digital to develop and execute the digital marketing strategy in alignment with the brand's marketing objectives.
  • Act as the point person within the brand team to ensure the smooth execution of all digital marketing activities across all channels.
  • Provide regular performance and process updates and meetings with C&D Digital Marketing team.
  • Support the central Loyalty and Insights teams to develop and execute new and innovative CRM strategies and loyalty campaigns in alignment with the brand's objectives.
Key Capabilities
  • Previous experience in a similar digital marketing role.
  • Understanding of digital marketing channels, strategies, and trends, with strong knowledge of digital marketing platforms, including social media, paid search, SEO, and CRM tools.
  • Excellent communication skills with the ability to build strong relationships and work collaboratively with cross-functional teams.
  • Ability to analyse data, interpret results, and make informed recommendations.
Salary and Benefits

The estimated salary for this role is $80,000 - $100,000 per annum, depending on experience. Additionally, you will enjoy generous employee discounts across our House of Brands, seasonal clothing allowance, an additional day of leave for your birthday, industry-leading parental leave program, flexible working arrangements, annual learning calendar, and support community partnerships.

About POLITIX

For almost 50 years now, POLITIX has helped men make their mark. Getting to know the person behind the suit, the blazer, the shirt – and dressing them in garments that pair skilful design with time-honoured craftsmanship. The end result? A wardrobe that offers the ultimate fit – and elevates his personal style too.



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