
Director of Performance Strategy
4 days ago
This position oversees the implementation planning and buying for various platforms, leveraging data, technology, and automation. The director will lead a team with overall responsibility for direction, workflow, and quality.
About the Role- The Director will communicate effectively with internal stakeholders and reports regularly.
- Hold regular performance evaluation meetings with reports to set SMART KPIs and create a clear career development plan.
- Review training needs to ensure career plans are aligned with progression, responsible for training and development of team members.
- Oversee workflow between team members and escalate issues as needed.
- Understand client challenges, objectives, and initiatives.
- Help build the agency's reputation for outstanding client service.
- Build strong and enduring client relationships at a senior level.
- Provide innovative strategic insights by acting as an expert on the client's business, industry, and competitors.
- Develop media plans, reconcile plans, and update plan changes for accuracy.
- Support ongoing campaign optimization to improve objectives (e.g., ROAS, CPA) across touchpoints.
- Maintain platform certifications (Search, Display, Mobile, Video, Commerce).
- Use data to provide insights for client teams and other channels.
- Ensure reporting is clear and insightful for clients.
- Construct and present robust implementation plans grounded in priorities.
- Bring innovation and creativity from market insights.
- Develop future-fit, market-leading performance strategies to fuel client growth.
- Ensure client investment deliverables are met across touchpoints.
- Prepare insightful post-analysis reports.
- Ensure financial and compliance processes are followed with accuracy, including bookings and loadings.
- Oversee overall delivery of client trading KPIs.
- Experience leading a team.
- Passion for Search, Social, Programmatic, E-Comm, Data, and Tech with extensive agency experience.
- Strong and up-to-date knowledge of the media landscape and ability to forecast trends and opportunities.
- Highly skilled communicator with excellent presentation skills.
- Analytical and problem-solving skills with attention to detail.
- Collaborative and able to build trust within a network.
- First-class negotiation skills.
- Results-driven with the ability to articulate what's working and why.
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