Digital Content Creator

7 days ago

Sydney, New South Wales, Australia beBeeStoryteller Full time $80,000 - $100,000
Content Specialist Job Description

We are seeking a highly skilled and proactive Content Specialist to support the CEO's personal brand and our in-house creative studio's social presence, while also creating content for a key vertical.

This is a hands-on, execution-focused role supporting our digital content ecosystem; from sourcing beautiful visual content, to managing a publishing schedule, to engaging with our community and tracking content performance.

  • Manage the content strategy and publishing schedule for our CEO's personal brand and The Local Production platforms, with a key focus on Instagram and LinkedIn.
  • Lead short-form video production (Instagram Reels, TikTok), including shooting, editing and directing where needed, across brand and agency events.
  • Develop content ideas in partnership with senior stakeholders and align with overarching brand goals.
  • Present performance metrics and actionable insights to key internal stakeholders.
  • Maintain audience engagement through proactive community management and ensure brand alignment at all touch points.
  • Stay ahead of platform updates, trends and algorithm changes, integrating best practice into strategy execution.
Key Responsibilities:

- Lead the creation of visually impactful short-form content showcasing design-led properties and project campaigns.

- Cut and refine supplied or self-shot footage into platform-appropriate content, with strong attention to aesthetic and messaging.

- Manage the end-to-end publishing process including video creation, captioning, tagging and engagement optimisation.

- Coordinate cross-functional input to ensure timely delivery of content aligned with campaign needs.

- Work closely with the Digital team to surface insights, measure success and identify ways to optimise performance.

- Track content performance across and own monthly reporting for both internal purposes and client campaigns.

Requirements:

- A content or digital media specialist with 5+ years of experience in content creation, digital marketing or social media management roles.

- Confident managing multiple content calendars, reporting results to senior stakeholders and developing platform-specific content strategies.

- Highly proficient in short-form video creation; you can self-produce and edit compelling visual content using mobile or professional tools.

- Confident pitching ideas and reporting to senior management.

- Strong written and editorial skills; you can adapt tone of voice and brand messaging seamlessly across platforms.

- Comfortable working autonomously and managing competing deadlines with minimal oversight.

- Strategic mindset; you understand how content supports broader brand, marketing or business objectives.

- Proactive and collaborative, with a genuine interest in architecture, design and storytelling.

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