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Digital Marketing Specialist

2 months ago


Geelong, Victoria, Australia Cotton On Group Full time

About the Role

We are seeking an experienced and innovative Digital Marketing Specialist to join our team on a 12-month contract. As a key member of our digital marketing team, you will be responsible for coordinating and executing cross-channel digital marketing campaigns, including search engine marketing (SEM), search engine optimization (SEO), and email marketing.

Key Responsibilities

  • Develop and implement digital marketing strategies to drive business growth and customer engagement
  • Collaborate with the e-commerce team and internal stakeholders to deliver innovative digital solutions
  • Manage and optimize digital marketing campaigns across multiple channels
  • Lead a team of digital coordinators to success and support the Digital Marketing Manager in day-to-day operations

Requirements

  • Strong experience in digital marketing and/or international digital marketing experience
  • Ability to use content management systems and email marketing platforms
  • Understanding of basic technology underpinning platforms
  • Proven ability in developing predictive models
  • Experience in leading a team and building collaborative working relationships
  • Able to plan, organize, schedule, and project manage in an efficient way

About Our Culture

Cotton On Group is a dynamic and passionate organization committed to making a real difference in people's lives through our philanthropic arm, the Cotton On Foundation. Our team members are a passionate group of people who are committed to delivering exceptional customer experiences and driving business growth through innovative digital marketing strategies.

Benefits

  • Competitive salary packaging
  • Flexible working arrangements
  • On-site childcare centre
  • Brand-new childcare centre with indoor and outdoor play areas
  • Subsidized childcare costs
  • On-site concierge service
  • Employee Assistance Program
  • Returning from maternity leave or primary carer parental leave? Work part-time and get paid full-time for 2 months