Digital Strategy Director

4 days ago

Sydney, New South Wales, Australia beBeeAnalytics Full time $120,000 - $180,000
Senior Digital Analytics Manager Role

The position is responsible for leading strategic analytics projects to drive commercial growth and shape business strategy. You will deliver detailed insights and recommendations on digital audience, inventory, pricing, market trends, and revenue data.

  • This role requires a strong understanding of the Australian television industry, across both digital and broadcast platforms, as well as in-depth knowledge of the Australian advertising market and key trends.
  • Intermediate Microsoft 365 skills with knowledge of digital analytics tools such as Tableau and MicroStrategy are required.

You'll work closely with the Revenue Management team and report directly to the Head of Advanced Advertising & Analytics in Sydney. As part of this role, you'll develop and manage analytical tools that empower teams with actionable data and insights.

Key Responsibilities:
  • Leading high-impact strategic analytics projects to drive commercial growth and shape business strategy.
  • Delivering detailed insights and recommendations on digital audience, inventory, pricing, market trends, and revenue data.
  • Developing and managing analytical tools to empower teams with actionable data and insights.
  • Driving pricing strategies for digital assets while tracking revenue and yield to identify growth opportunities.
Requirements:
  • Significant experience in Australian media and advertising industry.
  • Strong understanding of the Australian television industry, across both digital and broadcast platforms.
  • In-depth knowledge of the Australian advertising market and key trends.
  • Proven track record in leading and inspiring teams to success.
  • Intermediate Microsoft 365 skills with knowledge of digital analytics tools such as Tableau and MicroStrategy.
Why Join Our Team?

We're proud to be one of the most recognised and trusted media brands in the country, connecting with more than 17 million Australians every month. Our culture values creativity, collaboration, and continuous growth.

As part of our team, you'll enjoy exclusive discounts, wellness perks, recognition programs, generous leave options, and opportunities for learning and development.

Our values are Be Brave, Better Together, and Make It Happen. We're committed to diversity and inclusion, and we're proud to lead the way in building an authentic, inclusive workplace.

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