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Dandenong, Victoria, Australia Baby Bunting Full time**About Us**Baby Bunting is a leading Australian retailer dedicated to providing an exceptional shopping experience for families.As a Marketing Coordinator, you will play a critical role in our dynamic Category Marketing Team, supporting the execution of strategic marketing plans for our Travel & Feeding Customer Missions/Categories and the Baby Bunting...
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Marketing Coordinator
2 months ago
Baby Bunting is seeking a highly organized and passionate Marketing Coordinator to play a critical role in our dynamic Category Marketing Team. As a key member of our team, you will be responsible for executing strategic marketing plans for the Travel & Feeding Customer Missions/Categories and the Baby Bunting Brand.
Key Responsibilities- Assist the Marketing and Campaign Teams in developing and executing ATL & BTL marketing campaigns in conjunction with internal & external partners.
- Ensure consistent brand messaging and positioning across all marketing activities.
- Track and report on campaign performance, using data-driven insights and recommendations for future improvements.
- Assist in developing and implementing strategies to increase customer engagement and loyalty, in partnership with the Loyalty & CRM team.
- Develop and maintain strong relationships with external partners, such as suppliers, agencies, and media outlets.
- Support the Marketing & Merchandising teams in coordinating growing product categories and implementing supplier media initiatives.
- A chance to learn from an experienced team and gain exposure to all elements of the marketing mix.
- Opportunities for growth and development in a dynamic and fast-paced environment.
- A collaborative and supportive team culture.
- A comprehensive benefits package, including employee & family discount, paid parental leave, and novated lease options.
- Bachelor's degree in Business, Marketing, Communications, or a related field.
- Minimum 3 years of experience in marketing, with a focus on category marketing or retail marketing or advertising agency experience working on a retail client.
- Proven track record executing successful marketing campaigns.
- Excellent communication and interpersonal skills.
- Resilient and adaptable, with the ability to work in a fast-paced environment.