Regional Sales Director

5 days ago

Perth, Western Australia beBeeSeafood Full time $100,000 - $125,000
About The Opportunity

We are seeking a highly motivated State Account Manager to spearhead the national launch of our premium-quality seafood range into independent retailers.

This is an exceptional opportunity for a results-driven individual to take on a key role in developing new business relationships within the Independent Retail channel and driving mutual growth with key accounts.

About The Role

The primary responsibility of this role will be to achieve new sales and profitability targets, develop new business relationships and manage existing independent supermarket accounts in your region.

This is a permanent full-time position based in Western Australia (75%+ customer engagement).

Key Responsibilities
  • Strategic Account Management:
    • Develop and execute Joint Business Plans (JBPs) with key accounts to drive mutual growth in conjunction with the National strategic plan.
    • Lead promotional planning with strong commercial acumen, negotiating and implementing strategies to boost sales and market share.
    • Manage existing independent supermarket accounts in your region.
    • Build strong relationships with store owners and managers.
    • Resolve supply issues, manage stock on hand (SOH) reports, and support the ordering process.
    • Conduct weekly check-ins with retail partners to gather data, identify gaps, and provide field insights.
  • In-Store Execution & Retail Development:
    • Lead store-level activation and merchandising for our seafood products.
    • Ensure compliance with planograms, seasonal promotions, clearance programs, and in-store tasting setups.
    • Act as the brand ambassador ensuring product visibility, proper facings, and the freshness of our offerings.
  • New Business Development:
    • Identify and focus on high-potential independent retail customers.
    • Presentation of full seafood solutions through category expertise (Chilled and frozen range).
    • Collaboration on tailored and region-based product ranging options.
  • Reporting & Insights:
    • Submit weekly reports with photos, execution wins, competitor activity, and challenges.
    • Capture field-level insights on pricing trends, consumer feedback, and emerging products.

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