Strategic Field Marketing Professional
3 days ago
Job Description:
">The primary objective of this position is to spearhead the development and execution of a field marketing strategy that effectively promotes the company brand and generates sales leads in Australia and New Zealand. The ideal candidate will be responsible for planning, executing, and managing events, campaigns, and programs that drive business outcomes.
">Key Responsibilities:
">* Develop and execute a comprehensive field marketing strategy that aligns with the company's overall goals and objectives.* Collaborate with cross-functional teams, including sales, marketing, and product, to ensure seamless planning and execution of events and campaigns.* Identify opportunities to engage target audiences through sponsored industry events, trade shows, conferences, and other initiatives.* Develop and manage budgets, forecasts, and reporting to measure program effectiveness and ROI.
">Required Skills and Qualifications:
">* 2+ years of B2B SaaS experience.* 4+ years of proven experience in field marketing and/or events experience in B2B SaaS, software, or technology companies.* Bachelor's degree in Marketing, Business, or a related field.* Excellent project management and organizational skills with the ability to prioritize and multitask in a fast-paced environment.* Proficiency in leveraging data and reporting tools to drive informed decision-making.* Strong analytical skills to assess program and event data and performance.* Excellent communication and interpersonal skills to build relationships across sales, marketing, and external vendors and associates.
">Benefits:
">* Opportunity to work with a best-of-class onboarding program and supportive team environment.* We celebrate diversity and equal employment opportunity, encouraging Aboriginals, Torres Strait Islanders, and minority groups to apply.
">What You'll Bring:
">* A collaborative mindset and strong communication skills to build relationships with stakeholders.* Experience working independently while progressing multiple priorities forward simultaneously.* Creative thinking and problem-solving abilities to develop innovative marketing initiatives.* Proficient in Google Suite, Salesforce.com, Asana, and Looker.
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