Product Marketing Manager

2 days ago

Sydney, New South Wales, Australia beBeeGrowth Full time $180,000 - $200,000
Product Marketing Manager - Driving Growth through Innovation

This is a highly ambitious product marketing manager role where you will drive go-to-market strategies for core product portfolios and collaborate closely with cross-functional teams to deliver world-class products.

We are seeking an experienced professional with a strong background in business and general marketing, as well as direct product marketing experience. Your exceptional communication skills and ability to build strong relationships with stakeholders from product, marketing, sales, strategy, and research will be key to your success in this role.

As a senior leader, you will have the opportunity to shape the direction of our product marketing efforts and drive growth through innovative and creative strategies. You will be responsible for owning the targeting strategy for your portfolio, including identifying best-fit users and developing ICP/buyer personas to inform targeting efforts across Marketing, Product, CX & Sales.

You will also own the positioning & messaging for your product portfolios, and enable teams to use your positioning across the entire product and marketing funnel. Additionally, you will craft a compelling narrative to drive awareness and demand among your user base, and partner with product and marketing teams to ensure continued adoption and engagement of our product base via onboarding and retention initiatives.

  • Drive go-to-market strategies
  • Influence cross-functional teams
  • Owning targeting strategy

We at Culture Amp are committed to fostering a work environment that truly cares for and develops its people, and creates lasting positive impact. We offer a competitive compensation package, employee share options program, coaching, and resources to help you thrive personally and professionally.

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