Marketing and Leisure Development Specialist
7 days ago
RACV is seeking a Marketing Coordinator to join our Leisure Marketing team. This role plays a crucial part in supporting the development and delivery of strategic marketing plans across our leisure portfolio, driving acquisition, engagement, and strengthening relationships with existing members and customers.
About the OpportunityThe ideal candidate will have 2+ years of experience in marketing or campaign coordination, including through-the-line mediums, and possess strong campaign development and execution skills. They should also be able to work in a fast-paced environment, displaying resilience and adaptability, while maintaining a collaborative and positive attitude.
Key Responsibilities- Develop and create weekly newsletters and web briefs by liaising with product stakeholders to support business needs.
- Create service communications, including eDMs and SMS, for RACV Club Members.
- Coordinate photo and video shoots to support content calendars and marketing campaigns.
- Develop campaign plans and briefs, facilitating operational planning, media and creative development, and fulfillment.
- Coordinate production of campaign elements, ensuring sign-off from relevant parties.
- Support Marketing Lead and Marketing Consultant in executing certain campaign elements.
- Solid understanding of consumer marketing with leisure specialism.
- Experience in marketing/campaign coordination and through-the-line mediums.
- Strong campaign development and execution skills across various marketing channels.
- High level of stakeholder management experience.
- Nimble and adaptable with a positive 'can-do' attitude.
RACV offers a flexible and informal work environment, generous discounts on home and car insurance policies, Club Membership, and great discounts across all RACV resorts.
Estimated Salary: AU$65,000 - AU$80,000 per annum-
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