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Unlock Business Growth with Strategic Insights
3 weeks ago
We are revolutionizing how businesses experience innovation, and we need your expertise to help us drive growth.
About the Role:You will play a critical role in driving business growth through strategic insights as a Data Scientist B2B Marketing Research.
Key Responsibilities:- Partner with cross-functional teams to measure and report on progress toward revenue and growth goals
- Act as a strategic thought partner in identifying opportunities, measuring impact, and shaping the marketing roadmap
- Design measurement frameworks that track marketing performance, lead conversion, and pipeline health
- Transform complex data into clear, actionable insights that inform media investment, campaign strategy, and go-to-market plans
- Evaluate key initiatives such as paid media, content, and events, including pre/post analysis and experimentation
- Apply knowledge of attribution (e.g. multi-touch) or MMM to help credit marketing impact across touchpoints
- Collaborate across functions to ensure data is accurate, connected, and decision-ready
- You're a natural communicator who creates alignment and brings clarity to complex problems
- You love supporting pipeline-focused teams and enabling growth in a B2B environment
- You're great at helping teams align around KPIs and strategic insights
- You've built dashboards to track the marketing and sales funnel (and know what makes one actually useful)
- You're confident with SQL and data warehouses like Snowflake, BigQuery, or Redshift
- You can wrangle and analyze data in Python or R
- You're familiar with attribution modeling or marketing impact evaluation
- You're collaborative, curious, and excited to work across functions
This role sits in our Global Marketing Research & Data team—home to researchers, analytics engineers, and data scientists who thrive on solving hard problems. We partner closely with a 500+ person marketing org to deliver insights that inform real decisions.