Chief Trade Marketing Officer

1 week ago

Sydney, New South Wales, Australia beBeeMarketing Full time $111,000 - $144,999
Trade Marketing Expertise Sought

We are a global leader in the design, manufacture and distribution of ophthalmic lenses, frames and sunglasses.

Crafting exclusive eyewear brands alongside esteemed licensed brands, our cutting-edge lenses lead the industry in innovation.

This role will lead the planning and execution of trade marketing campaigns, incentive programs, and retail activations. The ideal candidate will work cross-functionally with sales, brand, global marketing, operations, and external partners to ensure brand consistency and retail excellence across all touchpoints.

Major Responsibilities:

  • Manage end-to-end project coordination of trade marketing campaigns, including timelines, stakeholder communication, and execution.
  • Develop and implement trade incentive programs to drive customer engagement and sales.
  • Coordinate product launches, roadshows, and retail activations, ensuring high-impact execution.
  • Oversee POS materials, in-store displays, and merchandising solutions.

Main Accountability:

  • Maintain B2B communications and provide regular reporting on campaign performance and ROI.
  • Support budget tracking, forecasting, and purchase order processing.

Key Qualifications:

  • 5+ years of experience in trade marketing, channel marketing, or retail marketing (eyewear, fashion, lifestyle, or FMCG a plus).
  • Strong coordination and time management skills — highly organised and deadline-driven.
  • Excellent written and verbal communication skills.
  • A customer-first mindset with strong attention to detail.

A career in this field will offer you rewarding experiences and opportunities for growth.

You will be based at our head office located in North Sydney, enjoying modern, luxurious office space with iconic Sydney harbour views, as well as wellness amenities.

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