
Chief Marketing Officer
2 days ago
We are seeking an innovative marketing leader with a genuine passion for sustainability and driving impactful campaigns. The successful candidate will have extensive experience in B2C marketing, particularly in a fast-paced retail or BTL context.
About the Role:
- Develop and implement strategic marketing plans that align with national objectives.
- Oversee local area marketing initiatives to enhance brand awareness, drive community engagement, and optimise commercial performance.
- Utilise proven retail marketing strategies to identify opportunities for growth and improvement across each program.
- Manage resources efficiently to maximise return on investment.
- Foster strong relationships with key stakeholders across the business.
- Monitor and report on marketing performance, leveraging data-driven insights to refine strategies.
You'll Require:
- Extensive B2C marketing experience (12+ years), particularly in a fast-paced retail or BTL context.
- A strong understanding of strategic marketing theory and customer engagement principles.
- Proven experience in 360-degree campaign execution, from strategy to in-market rollout across all consumer touch-points.
- Strong presentation and influencing skills, ability to manage effectively.
- Analytical capabilities - driving market research and extracting insights.
Benefits
- A dynamic work environment that fosters innovation and collaboration.
- The opportunity to develop your skills and expertise in a rapidly evolving industry.
How to Apply
- Submit your resume and cover letter.
- Prepare to discuss your qualifications and experience.
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