Senior Account Manager, Retail
1 month ago
We are seeking a highly skilled Senior Account Manager to join our Retail team at Snap Aus Pty Ltd. As a key member of our team, you will be responsible for growing and nurturing senior-level client relationships, analyzing and optimizing campaign performance, and strategically planning branded and performance video campaigns.
Key Responsibilities:- Lead, manage, and proactively grow relationships with key clients and agency partners within the Retail vertical.
- Work closely with client partners to understand client goals and objectives to ensure delivery of exceptional customer service.
- Proactively lead product update discussions, educate brands and agencies on Snap's new and existing products, and advise on best practices to drive optimal performance and groundbreaking campaigns.
- Collaborate with client partners and creative strategists throughout the RFP process to develop innovative, insight-driven digital campaigns on Snapchat, bringing measurable ROI for our clients through media plans.
- Lead projects involving complex work streams and cross-functional collaboration (internally and externally).
- Dive deep into campaign performance data; guide KPI driven measurement strategies, identify performance trends, optimize campaigns to achieve results, and provide recommendations for upsell opportunities.
- Increase adoption and engagement of Snap's self-service platform and auction-based tools, providing ongoing technical support and real-time analysis.
- Proactively develop best-in-class case studies that deliver a constantly evolving test-and-learn agenda across the category.
- Host and report on weekly pacing and pipeline meetings with clients to determine upcoming launches and active campaign performance.
- Bachelor's degree in business, communications, marketing, or another related area of study.
- 5+ years of experience in the digital media industry, with a focus on performance and brand marketing, ad-tech, or programmatic.
- Strong analytical skills with experience analyzing campaigns and delivering actionable insights.
- Expert understanding of performance marketing and key success metrics.
- Deep understanding of media management within a biddable auction advertising environment and demonstrated skill in educating others (e.g., advertisers, agencies).
- Advanced Excel skills.
- Incredibly data-driven, with deep understanding of advertising performance metrics.
- Pre-existing relationships with senior-level client decision-makers and brand marketers.
- Proven experience working effectively with cross-functional teams and all levels of management (internally and externally).
- Impressive track record of delivering on quota and obtaining positive reviews.
- Ability to lead multiple projects with strong attention to detail.
- Proven ability to work in a fast-paced environment and adapt to changes.
- Exceptional presentation and communication skills.
- A passion for Snapchat as a user and solid knowledge of our ad products.
We are an equal opportunity employer and welcome applications from diverse candidates. If you have a disability or special need that requires accommodation, please don't hesitate to reach out to us.
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