Chief Brand Strategist

1 week ago

Brisbane, Queensland, Australia beBeeLeadership Full time $180,000 - $220,000
Senior Marketing and Communications Leader

A forward-thinking organisation is seeking a senior marketing leader to drive transformation of its marketing and communications function.

The Role
  • Redesign and lead the marketing and communications function, shifting from reactive outputs to measurable impact.
  • Develop brand architecture and storytelling frameworks that balance local service identities with group-wide consistency.
  • Shape organisational reputation through purposeful, human-centred communications with clients, stakeholders and staff.
  • Build digital and content capability across web, social, campaigns, and internal channels to strengthen engagement.
  • Partner with People & Culture to enhance and promote the group level employer brand and story.
  • Establish the foundations—systems, metrics, and a new high-performing team—that will scale with the organisation's growth and performance.
About You
  • You are a commercially-minded marketing and communications leader who can build or transform a highly functioning marketing and communications function with strategic alignment and depth of capability.
  • You can deliver brand and reputation management across multi-brand or group settings.
  • You can translate digital analytics into decision-making insights and ultimately actions that drive meaningful results.
  • You can balance strategy and leadership with hands-on execution.
  • You can mentor and build capability in others to leave a lasting impact.

Key qualifications:

  • Commercial acumen and ability to drive business outcomes.
  • Experience in building or transforming a marketing and communications function.
  • Ability to develop brand architecture and storytelling frameworks.
  • Capacity to shape organisational reputation through purposeful communications.
  • Skills in digital and content capability development.

Benefits:

  • Opportunity to work with a forward-thinking organisation.
  • Chance to drive transformation and growth.
  • Collaborative work environment.
  • Ongoing professional development opportunities.

Other requirements:

  • Strong interpersonal and communication skills.
  • Ability to adapt to changing circumstances.
  • Resilience and flexibility.

What we offer:

  • A competitive salary and benefits package.
  • Ongoing professional development opportunities.
  • A collaborative and supportive work environment.

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