Digital Marketing Strategist

4 weeks ago


North Melbourne, Victoria, Australia Country Road Group Full time
About the Role

As a Digital Marketing Specialist at Country Road Group, you will play a crucial role in supporting the central Digital Marketing and Loyalty teams in developing and executing the brand's digital marketing strategy.

Key Responsibilities
  • Coordinate with the Head of Marketing to develop and execute the overall marketing strategy.
  • Support the Digital Marketing team in Customer and Digital to develop and execute the digital marketing strategy.
  • Act as the point person within the brand team to ensure smooth execution of all digital marketing activities across all channels.
  • Provide regular performance and process updates to the C&D Digital Marketing team.
  • Work with internal and external teams to plan and produce all imagery required for navigational, inspirational, and campaigns.
Requirements
  • Previous experience in a similar digital marketing role.
  • Strong understanding of digital marketing channels, strategies, and trends.
  • Excellent communication skills with the ability to build strong relationships and work collaboratively with cross-functional teams.
  • Ability to analyse data, interpret results, and make informed recommendations.
What We Offer

We offer a competitive salary of $80,000 - $110,000 per annum, depending on experience, along with generous employee discounts across our House of Brands, seasonal clothing allowance, additional day of leave for your birthday, industry-leading parental leave program, flexible working arrangements, annual learning calendar, and support community partnerships across our Corporate Social Responsibility Program.



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