Marketing Strategist, Financial Advisor Engagement

3 days ago

Sydney, New South Wales, Australia beBeeGrowth Full time $150,000 - $180,000

**Role Overview:** We are seeking an experienced Marketing Strategist to drive engagement and growth of financial advisers recommending Mercer Super to their clients.

This role is responsible for developing and executing scalable digital marketing campaigns and segmented journeys to attract, onboard, and retain financial advisers. The ideal candidate will blend strategic thinking, relationship building, and tactical execution to develop and execute strategies that enhance customer engagement and growth.

**Key Responsibilities:**

  • Develop and execute digital marketing campaigns to target financial advisers.
  • Partner with internal teams to identify market trends, develop competitive value propositions, and refine targeting through data-driven insights.
  • Measure campaign performance and continuously optimise strategies to enhance customer engagement and growth.

**Requirements:**

  • A minimum of 7-10 years of proven experience in intermediated marketing within superannuation or wealth management.
  • Deep understanding of financial advice, intermediary marketing strategies, and how super members interact with advisers.
  • Strong project management and stakeholder engagement skills, with the ability to develop and execute strategic marketing plans.

**What You'll Gain:**

This role offers a unique opportunity to leverage your expertise in marketing strategy and relationship building to drive business growth and customer satisfaction.

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