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Media Buying Specialist

2 months ago

Council of the City of Sydney, Australia Publicis Groupe Full time
About the Role

We are seeking a highly skilled Media Buying Specialist to join our team at Publicis Groupe. As an Account Executive - Media Buying, you will be responsible for delivering media buying activities across all mediums and providing accurate reporting and buying services to the team and clients.

Key Responsibilities
  1. Media Buying and Planning: Develop and execute media buying strategies to meet client objectives, ensuring accurate and timely delivery of campaigns.
  2. Campaign Management: Manage and optimize campaigns across all media channels, ensuring alignment with client goals and objectives.
  3. Reporting and Analysis: Provide accurate and timely reporting and analysis to clients and internal stakeholders, highlighting key insights and recommendations for campaign optimization.
  4. Client Relationship Management: Build and maintain strong relationships with clients, understanding their business objectives and providing tailored media solutions to meet their needs.
  5. Team Collaboration: Collaborate with internal teams, including creative and media planning, to ensure seamless execution of campaigns and delivery of client objectives.
Requirements
  1. Media Buying Experience: 1-2 years of experience in media buying and planning, with a strong understanding of media buying fundamentals and tools.
  2. Media Knowledge: Demonstrated knowledge of audience trends across all media channels, including TV, digital, and print.
  3. Technical Skills: Proficiency in media buying systems, including BCC, eTAM, and Nielsen Answers.
  4. Soft Skills: Strong communication and interpersonal skills, with the ability to work effectively in a team environment and build strong relationships with clients.
What We Offer
  1. Opportunity to Work with a Leading Agency: Join a dynamic and innovative team at Publicis Groupe, with opportunities to work on high-profile campaigns and develop your skills and expertise.
  2. Professional Development: Receive training and development opportunities to enhance your media buying and planning skills, as well as soft skills such as communication and teamwork.
  3. Collaborative Work Environment: Work in a collaborative and supportive environment, with opportunities to build strong relationships with colleagues and clients.