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Digital Marketing Lead

2 months ago

Sydney, New South Wales, Australia Havas Media AG Full time

Digital Marketing Lead

Havas Media Sydney is seeking a Digital Marketing Lead to be part of our fast-paced team in a collaborative, outcome-focused, data-driven integrated media agency.

As our newest Digital Marketing Lead, you will work closely with the Group Business Director to lead the day-to-day digital operations for multiple clients.

Responsibilities include ensuring that all briefs are answered comprehensively and on time. You will manage input from clients' creative partners to develop high-quality ideas and follow the media implementation process across all interactive channels.

You will be directly responsible for planning across digitally connected channels and work closely with specialist product teams (Mobile/Social/Trade Desk/SEO/Analytics) to provide a seamless experience for our clients. You will be expected to buy media directly with digital publishers, particularly for integrated partnerships.

The Digital Marketing Lead will drive the digital strategy within the team, working closely with strategy and specialist teams to bring our communications strategy to life across all digital channels.

You will also provide day-to-day digital leadership and full campaign management, with a strong focus on performance digital channels. You will be responsible for effectively planning and executing media campaigns to deliver against firm business objectives and KPIs such as sales and lead conversions.

A strong understanding of performance digital channels is required, along with experience managing a team. Experience in a similar media account management role with a strong digital focus is highly regarded.