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Growth Marketing Lead

2 weeks ago

Sydney, New South Wales, Australia beBeeGrowth Full time $75,000 - $85,000
Job Title: Growth Marketing Lead

We are seeking an experienced and results-driven Growth Marketing Lead to join our team. In this role, you will be responsible for driving pipeline through demand generation, content, email, and paid media.

Main Responsibilities:
  • Create and execute campaigns that drive high-quality pipeline and revenue across paid, organic, and email channels.
  • Owning the editorial calendar, ensuring timely and effective content distribution.
  • Developing and managing email campaigns, nurture tracks, product announcements, and lifecycle marketing using Hub Spot.
  • Setting up, managing, and optimizing paid campaigns across Meta, Google, and LinkedIn, focusing on retargeting and mid-funnel strategies.
  • Analyzing data and making performance-based decisions weekly, optimizing campaigns for maximum ROI.