Strategic Media Liaison

4 days ago

Sydney, New South Wales, Australia beBeeCommunications Full time $18,550

Public Communications Specialist

About the Role:

We seek an experienced communications professional to join our Social Impact and Advocacy Directorate. The successful candidate will have a strong background in media relations, with a proven track record of creating impactful narratives and shaping communication strategies that drive positive change.

Main Responsibilities:

  • Craft compelling stories that resonate across media platforms, showcasing Uniting's work and value
  • Develop and implement communication strategies that positively position Uniting across traditional and digital channels
  • Proactively identify media opportunities and maintain a calendar of events to drive brand visibility
  • Lead crisis and issues management, including maintaining a comprehensive media holding statement library
  • Act as an advisor on communication strategy, supporting internal clients with thoughtful media management
  • Craft thought leadership pieces, features, and editorial content to position Uniting as a leader in social justice and advocacy
  • Manage media relationships, respond to media requests, and ensure Uniting is professionally represented
  • Collaborate on brand and marketing campaigns, ensuring communication strategies align with our broader objectives
  • Provide weekly and monthly media coverage reports, keeping the organisation informed of key outcomes
  • Coordinate media training, ensuring Uniting spokespeople are prepared and confident in engagements

About You:

  • Bachelor's degree in a relevant field or equivalent experience
  • At least 7 years of media and public relations experience, ideally with a strong background in crisis and issues management
  • Established media relationships and a proven track record of proactive media management
  • Exceptional written and verbal communication skills, with experience drafting speeches, talking points, and media releases
  • Strong experience working with multimedia producers to create content across diverse platforms
  • A deep understanding of both digital and traditional marketing
  • Flexibility to manage after-hours media duties when needed

What We Offer:

  • A rewarding career with a leading human services organisation
  • Up to $18,550 NFP salary packaging available
  • Access to our U rewards program with exclusive discounts
  • Flexible work hours for work-life balance
  • Access to Fitness Passport - Live your best life
  • A supportive and inclusive and collaborative work environment
  • Opportunities for professional growth
  • Purchase of additional leave

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