Ecommerce Strategist
21 hours ago
We are seeking a highly skilled Ecommerce Specialist to join our team at Jaybro Group. As a key member of our digital commerce team, you will be responsible for developing and implementing our ecommerce strategy, optimising the user experience, and driving online sales.
Key Responsibilities- Develop and execute the overall ecommerce strategy, aligning with the company's business objectives and market trends.
- Own the functional roadmap for the ecommerce platform, setting clear priorities and timelines for feature development and enhancements.
- Manage the end-to-end ecommerce operations, including website management, content creation, product assortment, product information, pricing, and promotions, with a focus on driving revenue and trade.
- Optimise the user experience on our ecommerce platform, ensuring seamless navigation, intuitive design, and simplified checkout processes to maximise conversion rates.
- Collaborate with the marketing team to develop and implement effective digital marketing campaigns, SEO strategies, and SEM initiatives to drive traffic and increase online sales.
- Work closely with the Digital, IT, and third-party stakeholders to ensure smooth operation of the ecommerce platform, troubleshoot any technical issues, and implement new features and functionalities to enhance the user experience.
- Conduct competitive analysis and market research to identify emerging trends, industry best practices, and customer preferences, and translate them into actionable insights and strategies.
- Collaborate with the sales team to integrate online and offline channels, enabling a seamless omni-channel experience for our customers and maximising trade opportunities.
- Optimise pre and post-purchase customer experience elements to drive increased customer satisfaction via complete quote, order, and delivery transparency.
- Implement robust reporting mechanisms to track ecommerce performance, analyse key metrics, and provide regular reports and actionable insights to the management team.
- Stay up to date with the latest advancements in ecommerce technology and industry trends, and make recommendations for continuous improvement, revenue growth, and trade optimisation.
- Proven experience in managing and optimising ecommerce platforms, preferably in a B2B environment, with a strong focus on revenue generation and trade optimisation.
- Strong understanding of ecommerce principles, user experience design, and conversion rate optimisation.
- Solid understanding of ecommerce-oriented web design, CRO, SEO, performance optimisation, and best-in-class digital principles to attract and convert.
- Proficient in using ecommerce platforms, content management systems, and analytics tools. Experience with platforms like Magento, Shopify, or WooCommerce is highly desirable.
- Demonstrated track record of driving online sales growth and achieving revenue targets.
- Solid understanding of digital marketing channels, including SEO, SEM, email marketing, and social media.
- Excellent analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.
- Strong project management skills, with the ability to prioritise tasks, manage timelines, and deliver results within deadlines.
- Exceptional communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and external stakeholders.
- Self-motivated and proactive, with a passion for staying updated on the latest ecommerce trends and technologies.
- A dynamic and supportive work environment.
- Opportunities for career growth and development.
- A competitive salary and benefits package.
- A hybrid work model, with 3 days in the office and 2 days working from home.
- A great company culture and high employee engagement.
- WHEREFIT discounts.
- Genuine career pathways and advancement opportunities.
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