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Senior Paid Media Manager
2 months ago
About Envato Elements Pty
We are a global and rapidly scaling business that empowers creatives to thrive independently and as a community. Our mission is to be the singular destination for creative assets, and we're committed to making a positive impact on the communities we engage in.
Our Culture
We value inclusivity and diversity, and we're proud to be a B Corp certified company. We believe in succeeding sustainably as one global team, and we're leaders in flexible working. Our work from anywhere benefit allows you to work and travel for up to 3 months in another country, and we've removed standard hours from contracts to empower our people to work in a way that makes sense to them.
About the Role
As Senior Paid Media Manager at Envato Elements Pty, you'll be a strategic leader responsible for crafting and executing full-funnel campaigns across social media, YouTube, and display networks. You'll play a crucial role in driving customer acquisition and building brand awareness on a global scale.
Key Responsibilities
- Develop and execute global paid media strategies across social, YouTube, and display.
- Create targeted, full-funnel marketing campaigns that connect with users at every stage of the buying journey.
- Optimize campaign budgets for maximum ROI.
- Collaborate with in-house creative teams to ensure we have effective creative that gets cut-through and delivers results.
- Collaborate with Analytics to understand and drive performance.
- Work closely with the paid search team to ensure cohesive campaigns across platforms.
- Analyze data (and collaborate with the Analytics team) to uncover actionable insights and ensure continuous improvement.
- Stay updated with the latest paid media trends and technologies.
- Manage relationships with ad platforms.
- Lead, develop, and mentor a team of paid media specialists, providing guidance, support, and opportunities for professional growth.
- Foster a creative, innovative, and inclusive team culture.
- Ensure alignment with cross-functional marketing initiatives.
Requirements
- Bachelor's degree in a relevant field (Computer Science, Analytics, Marketing, etc.).
- 5+ years of experience in managing social media, YouTube, and display campaigns - across all stages of the purchase funnel.
- Certification and experience with Google Ads, DV360, SA360, and Meta.
- Strong analytical skills for data-driven decision making.
- Excellent communication and collaboration skills.
- Proven leadership in managing and mentoring teams fostering a collaborative and high-performance team culture.
What We Offer
We're a remote business with full flexibility for you to manage work and life as you need - outcomes are what's important to us. We provide MacBook Pros or HP's for you to do your best work, as well as all your initial and ongoing tech setup to suit your individual needs. We also offer a contribution towards your home office setup and a monthly allowance to support work from home costs.
Benefits
- 20 weeks paid primary carer leave (with super paid on top for the first 12 months); and 6 weeks paid secondary carers leave.
- An annual allowance to meet up with colleagues and share some food and a laugh.
- An annual budget for you to put towards your learning.
- A free Envato Elements subscription for your side gigs and/or personal use.
- Access to a holistic assistance program that provides support in many areas of life and health.
Join Our Team
We're looking for a talented and experienced Senior Paid Media Manager to join our team. If you're passionate about digital marketing and have a proven track record of success, we'd love to hear from you.
