Local Social Media Lead

4 days ago

Sydney, New South Wales, Australia beBeeSpecialist Full time $90,000 - $145,000
Job Title: Social Media Specialist

We are seeking a skilled Social Media Manager to lead our local social media strategy and content calendar in Australia, New Zealand, and Southeast Asia.

The successful candidate will be responsible for planning, creating, and publishing engaging content across multiple platforms (Meta, X, TikTok, YouTube) that resonates with players and supports campaign objectives.

The ideal candidate will have strong editorial and copywriting skills, with the ability to write in-brand and in-tone. Experience managing social media channels in a fast-paced marketing or community role is essential.

Key Responsibilities:

  • Develop and execute a comprehensive social media strategy that amplifies franchise beats, supports commercial priorities, and celebrates player passion.
  • Manage day-to-day publishing of content, community interactions, and player engagement across Blizzard's social channels.
  • Act as project lead on regional activations in collaboration with cross-functional partners.
  • Track, report, and analyze key social KPIs (reach, engagement, sentiment) and provide insights to optimize strategy.

Requirements:

  • 6+ years of experience managing social media channels in a fast-paced marketing or community role.
  • Proven experience managing content and engagement across all major social platforms.
  • Strong editorial and copywriting skills, with proven ability to write in-brand and in-tone.
  • Familiarity with social and content tools (e.g. Sprinklr).

What We Offer:

  • A collaborative team environment with opportunities for professional growth and development.
  • Competitive salary and benefits package.
  • Opportunity to work with a dynamic team and contribute to the success of a global company.

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