Social Media

4 weeks ago


Sydney, New South Wales, Australia Skye Group Pty Ltd Full time

We are SKYE GROUP PTY LTD a retail and wholesale group that works across a variety of categories including Outdoor, Swimwear and Kidswear. We specialise in representing and distributing international brands like Carter's - OshKosh B'gosh, Columbia Sportswear, Sorel, Mountain Hardwear, Sunseeker Swimwear, Jantzen, FINZ and Poolproof.

This role is for Columbia Sportswear and its associated brands.

Position Summary:

We are seeking a creative, organised, and dynamicSocial Media and Event Coordinator - Columbia Sportswearto join our team. This role will be responsible for managing our online presence across social media platforms, as well as planning and executing in-store and community events that drive engagement and sales. The ideal candidate is a storyteller at heart, with a keen eye for design, a passion for outdoor activities including hiking, camping and snow sports.

Key Responsibilities:

Social Media Management

  • Develop, plan, and schedule social media content across platforms (Instagram, Facebook, YouTube and more)
  • Create visually compelling content (photos, videos, stories, reels) that showcases products, promotions, and brand personality
  • Be a key part of the social content creation by promoting and being the the face of the brand
  • Monitor engagement, respond to comments/messages, and foster a strong online community
  • Track and analyse social media metrics and adjust strategies as needed to optimise performance
  • Collaborate with the sales and design team to highlight featured products and collections

Event Coordination

  • Plan and execute in-store and community events such as product launches, seasonal sales, workshops, and customer appreciation events
  • Lead out Hike Society program in conjunction with influencers, extranet advocates and asscoiates.
  • Work with local influencers, athletes, and media to promote events and partnerships
  • Manage event budgets and ensure timely execution
  • Capture and share event highlights through social media and store communications

Marketing Support

  • Assist with email marketing campaigns, newsletters and paid social.
  • Support photo shoots and content creation for digital and print marketing
  • Help develop and maintain the store's visual brand identity on social channels

Requirements:

  • 1–2 years of experience in social media management, event planning, or a similar role
  • Strong written and verbal communication skills
  • Proficiency with social media platforms, scheduling tools, and basic photo/video editing tools.
  • Exceptional organisational skills and attention to detail
  • Ability to work weekends or evenings during special events
  • Passion for furniture, interior design, and creating meaningful customer experiences

Preferred Qualifications:

  • Knowledge of social media advertising (Facebook Ads, Instagram promotions, etc.)
  • Basic photography/videography skills
  • Familiarity with local event networks or influencer communities

What We Offer:

  • A creative and supportive work environment
  • Employee discounts or sample sales
  • Opportunities for growth and professional development
  • The chance to make a direct impact on brand visibility and customer engagement
  • Job Type: Full-time
Seniority level
  • Seniority levelEntry level
Employment type
  • Employment typeFull-time
Job function
  • Job functionMarketing and Sales
  • IndustriesRetail

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