
Consumer Insights Specialist
2 weeks ago
We are seeking a skilled qualitative researcher to join our team. As a member of our team, you will be responsible for leading and supporting ad-hoc and tracking studies for consumer brands.
The ideal candidate will have experience in qualitative research, preferably with exposure to FMCG and/or shopper insights. You should be confident with a broad toolkit including focus groups, IDIs, ethnography, home immersions, shop-a-longs, and workshops.
About the Role:- Design and implement qualitative research studies to gather insights on consumer behavior and preferences.
- Collaborate with cross-functional teams to develop project plans, conduct fieldwork, and analyze data.
- Analyze and interpret qualitative data to provide actionable recommendations to clients.
- 1–5 years' experience in qualitative research, preferably with exposure to FMCG and/or shopper insights.
- Strong analytical and problem-solving skills, with attention to detail.
- Able to communicate complex research findings to both technical and non-technical stakeholders.
- Possess a natural curiosity and enthusiasm for learning.
You will work collaboratively with a passionate and experienced team that blends qual and quant expertise. We offer opportunities to work on a wide range of projects, collaborating with household-name clients across brand strategy, innovation, packaging, shopper experience, and more.
This is an exciting opportunity to take ownership of projects while learning from senior mentors. If you're a motivated and creative researcher looking to grow your career, we'd love to hear from you.
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