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Senior Business Development Manager
2 months ago
The Senior National Account Manager will be responsible for developing and executing commercial strategies to drive sustainable growth with Ferrero wholesale customers. This role will work in alignment with customers to drive and deliver commercial objectives, develop joint business plans, and identify new opportunities for development and growth.
Main Responsibilities:- Develop and execute Ferrero business strategies with relevant customers using a triple win approach of achieving positive outcomes for the consumer, customer, and Ferrero.
- Manage customers and support senior sales management engagement with them.
- Negotiate case deals, price points, and activation activities across key customers, manage cost price increases where relevant with key wholesalers/retailers.
- Hold responsibility for accurate forecasting for relevant customers.
- Be accountable for completing daily, weekly, and monthly reporting as required, ensuring all key stakeholders receive them in a timely manner.
- Complete field activation briefs for all key activations in a timely and accurate manner.
- Identify and propose opportunities for business development and growth.
- Work with relevant functions and teams to ensure an aligned position on customer activity, develop cross-functional teams to achieve customer business objectives (supply chain, category, shopper marketing, commercial planning, etc).
- Support the development and application of company processes and guidelines for business planning, product, stock, and freshness management.
- Deliver targets for growth for key customers and monitor performance internally and externally, highlighting the main gaps, causes, and opportunities.
- Design and implement solutions to specific performance issues.
- Manage the assigned budget to propose and achieve the assigned client sales volume/value budget within commercial guidelines.
- Be accountable for loading accurate accruals into SAP TM and timely and accurate completion of the SAP TM claims process.
- Build customer-centric capability across the organization and support team members' professional development, promoting and maintaining a high level of employee engagement.
- University degree
- Relevant experience in FMCG with a comprehensive knowledge of the industry and market
- Experience with wholesale, channel, and customer plans, as well as commercial logistics, sales, field, and merchandising processes
- Strong analytical and account management skillset, financial understanding, and budget management
- Negotiation and leadership skills with the ability to use insights to generate ideas for growth strategies
- Strong forecasting skills with high accuracy
- Proactivity, high result-orientation, resilience, conflict management with the ability to work under pressure and meet deadlines
- Ability to build strong relationships quickly and negotiate win-win deals for Ferrero and our customers
- Strong people management, ability to work across teams and cross-functionally, being a good team player and contributor
- Good knowledge of MS Office tools, SAP TM knowledge is considered a strong plus
Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella, Tic Tac, Ferrero Rocher, Raffaello, Kinder Bueno, and Kinder Surprise. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 38,767 dedicated employees who celebrate care and quality to craft a business, careers, and brands we are proud of.
