Senior Content Strategist
4 days ago
We are seeking a highly skilled and experienced Senior Branded Content Editor to join our team at Domain Group. As a key member of our Group Content team, you will be responsible for delivering exceptional content experiences for our property-loving audience, while driving content partner goals across the Media and Developer pillars.
About the RoleThis is a 9-month fixed-term contract role based in our Melbourne or Sydney office. As the Senior Branded Content Editor, you will work closely with the Content Partnership Manager, Media and Developer sales team to research, develop, and pitch new revenue growth strategies. You will be responsible for managing a network of contributors to bring client campaigns to life through creative storytelling, idea generation, writing, editing, and sourcing visual assets.
Key Responsibilities- Work closely with the Content Partnership Manager to research, develop, and pitch new revenue growth strategies.
- Manage a network of contributors to bring client campaigns to life through creative storytelling, idea generation, writing, editing, and sourcing visual assets.
- Proactively pitch ideas and generate on-brand responses to briefs that drive client objectives.
- Work closely with Domain's National Sales Manager - Media and National Sales Director - Developers and CRE to help identify sales opportunities and represent our brand.
- Work closely with the wider Content Marketing, Production, Print, and Digital Acquisition teams to ensure appropriate extension of branded content campaigns across content pillars and platforms.
- Campaign optimisation and performance reporting using social media acquisition platforms.
- A minimum of 6+ years' experience in a branded content, content marketing, or editorial role. Communications/Media/Journalism degree preferred.
- Knowledge of the content marketing industry with an understanding of commercial content.
- Experience working collaboratively with sales teams and understanding revenue forecasting, targets, margins, and sales budgets.
- Strong understanding of CMS platforms (WordPress and Brightcove preferred).
- Experience with reporting tools and analytics platforms (Google Analytics and Facebook).
- Experience with content management systems (WordPress preferred), social media platforms, SEO principles, and paid traffic platforms.
- Strong research and analytical skills.
- Strong communications skills with the ability to lead and direct diverse stakeholder teams.
We offer a dynamic and supportive work environment, with opportunities for growth and development. As a member of our team, you will have access to:
- Flexible work arrangements to achieve a healthy work-life balance.
- First-rate parental leave and wellbeing policies.
- Access to Perkbox, offering discounts across healthcare, entertainment, food, utilities, and more.
- Continuous opportunities to learn and grow.
We shine a light on all things property. Our business aims to simplify the property journey for all involved; motivated by expertise and our exclusive data. Changing the way people engage with property requires a team of diverse thinkers.
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